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Google penguin

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What is Google penguin? is it same as google panda. Pls tell me.


Panda was specifically for onpage factors and onpage quality scores.. ie.. ad placement, bounce rate, user engagement etc.

penguin was the over optimization of incoming links.. not enough link diversity..

Been doing panda/penguin site recovery for the past several months now.. so you need to check when you traffic dropped from your stats.. if before may this year.. then probably panda and after may then penguin

Google penguin is a google updation related to backlinks of a website....

this is a very brief explanation, it is actually a bit more complicated


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